chritina Aguilera
Christina Aguilera was originally a lot like Britney spears. Innocent, pop-ish and used her dancing skills in a teenage fashion. Her hair was straight and blond and she didn’t wear a lot of make up, basically she looked young. She also wore clothes that looked a little plain (but covering more flesh than later on in her life). She was just starting her singing career and like most stars, she became corrupt and brazen. In the video above she is singing ‘genie in a bottle’.
Then her most well known video was released, ‘dirty’ and certainly her image changed to just that! She suddenly gets a nose and chin piercing, dreadlocks and wears nothing but a thong, a short skirt (aka a belt) and a skin clad bikini suit!! The video was banned in many countries because of its blatant sexual implications and open violence and from then on Christina’s name was slandered. After this she tried to bring out a song ‘you are beautiful’ where she wears nothing sexual and focuses on the characters in her story. This was to bring peoples attention back to her as a singer and not her as a sexually obsessed exhibitionist.
After many attempts of bringing herself out of the sexual gutter, Christina re-invented herself and her image to one which is classy and bold. She lost the piercing and the dreadlocks and became a ‘women’. She now prizes herself for the bleach blond golden locks and her ruby red lips and she even wears sexy yet sensible clothes (apart from a few revealing but fashionable outfits). In her two newest singles ‘candyman and ‘aint no other man’ she has shown herself to be an amazing singer and an entertaining performer. In candy man which is above she sets the video in olden war time and the most revealing outfit is of a sailor type suit made into hot pants and a top. This is not as brazen as she was and is in fact ‘sexy’ rather than ‘boorish’.
Over all she has changed in image so much but the outcome has certainly shown she has truly ‘grown up’.
Avril Lavigne
Avril lavegn started out doing simple rock and had the perfect girl next door feel. It was refreshing to see a young girl not trying to be extremely girly wearing pink and bright makeup. In her first video ‘complicated’ she was small, innocent looking and secretly mischievous. She was plain, but it was within that she found her own identity that everyone recognised, this is where she was remembered.
As avril grew in popularity she started to create more elaborate videos and her innocents and individuality started to diminish and her videos started to resemble all the other rock takes. ‘skater boy’ which is one of her most famous songs, lost popularity in the video, this was because there was no humour or individualism which had appeared previously. She tried to continue her punk rock look, however she went over the top and over emphasized her clothing in this video. She looked so strange on these clothes rather than comfortable and cool in ‘compliacted’,
Her latest release ‘girlfriend’ is amazing to watch, however it doesn’t scream ‘avril laygne’ in fact, it just screams pop, of which she never originally intended to explore. She tries to mix pop with rock but unfortunately has lost her innocent tomboyish look that was her own design and worked for he, and instead wears a tiny skirt, too much makeup and no longer plays her guitar which was impressive whenever she did so. Everything is colourised pink in this video including avril’s hair and I think that her individuality is lost.
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